Brand Strategy: ‘Enjoy every precious moment’
Welcoming a new baby is one of the most special times in life. Baby Elegance helps parents relax and enjoy every precious moment, by bringing together everything you’ll need for your bundle of joy under one roof and at a price you’ll be comfortable with.
Product categories organised under ‘precious moments’ e.g. exploring, bathing, etc. A bespoke Baby Elegance bear was created and comes to life in implementation.
Strategy, Art Direction and Design at Bossanova